Hey 👋

Imagine amateur football finally had the platform it deserves. ⚽

Every weekend, millions of people write their own personal football stories – on pitches, in clubs and on the sidelines. We believe this passion deserves a digital home too.

That's exactly what we're building every single day.

I'm Lisa – and I'm looking for someone who wants to help push our mission forward.

Is that you? Let's find out together. 👇

• 👀 Landed here via a different job title?

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Start: Asap (flexible)

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Workload: Fulltime

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Location: Cologne/ London

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Team: Marketing & Brand

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Is this a match?

The most important basics – so we both know if it could work.

• 📍 Location: You can see yourself in our offices in Cologne or London – and are able to come in at least 2–3 days a week
• 🛠️ Experience: You have a creative background of 1–5 years and feel confident in the role.
• 🇬🇧🇩🇪 Languages: You speak English fluently – German is a big plus.
• ⚽ You know football: Amateur football isn't new to you – you've played yourself, are a club member or a fan with a real feel for what happens on and off the pitch.
• 🚀 Startup spirit: You'd rather shape things than just tick boxes – even when that means figuring stuff out without a finished roadmap. </aside>

🏟️ Your playing field

Here's why this role matters for our mission.

• You’ll be responsible for the visual implementation of our brand on social media - from design and editing right through to final publication.
• You put ideas into practice yourself. Quickly, creatively and with a keen understanding of amateur football, community dynamics and modern social trends.

⚽ How you'll make a difference

This is how you move our mission forward every day.

Daily Business

• You design, edit and produce social-first content (Reels, TikToks, visuals) on a daily basis - from the initial idea through to the final cut and publication.

Brand Development

• Strengthen and evolve our brand identity across visuals, tone of voice, and storytelling
• Create a repeatable brand system (guidelines, templates, creative principles) that scales across channels and markets
• Build recognisable content “IP” (recurring formats/series) that audiences come back for

Social (Organic + Paid)

• Own the content roadmap and publishing rhythm across key social channels
• Produce and/or direct social-first assets (video, static, short-form series) with strong packaging (hooks, captions, edits)
• Partner with growth/paid teams to develop high-performing creatives and iterate through testing cycles
• Turn performance insights into creative decisions (what to double down on, what to stop, what to test next)

Collaborations & Community

• Develop collaboration concepts with creators, communities, and local partners
• Build lightweight partner toolkits (assets, briefs, formats) that make it easy for others to co-create and share
• Identify scalable “distribution levers” that expand reach without diluting brand

💪 What you bring to the table

We're not looking for a perfect CV. But you should recognise yourself in these points.

• Brand Building: You’ve demonstrated the ability to build brands through content, not just campaigns.
• Visual Taste: You have excellent visual taste and strong execution skills (design, editing; motion basics are helpful).
• Creative Strategy: You bring strong skills in positioning, format development, channel thinking and distribution.
• Data Literacy: You feel comfortable working with data and understand core social and paid creative performance metrics.
• Hands-on Mentality: You move fast, are execution-focused and can ship work while raising the creative bar.
• Copywriting: You write strong hooks, captions and series framing.
• Editing: You craft short-form storytelling with a clear narrative flow.
• Production: You handle creator briefing and direction for efficient content production.
• Design: You develop social-first design and packaging (format setup, thumbnails/title cards, recognizability).
• Performance Mindset: You work test-driven, iterate quickly and apply insights to improve creative output.

⭐️ Bonus

Not a must – but this'll definitely earn you extra points.

• Brand Building: Brand-building experience in a D2C or agency environment with clear, measurable outcomes
• Motion Basics: Motion design / animation fundamentals (template-based, fast and scalable)
• Paid Creative: Paid social creative experience (performance creatives, ad variants, hook testing)
• Activation: On-ground activation experience (events/matchdays, local partner activations, on-site content)

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Good to know

We want you to know what this role really looks like from day one.

• We are looking for more than a traditional social media manager, but rather a social brand designer who can bring our brand to life visually.
• Your focus: design, content & execution. You don’t just come up with ideas but put them into practice yourself </aside>

🏟️ Your future team

Every strong team needs different types of players. 🔗Here you can explore our departments and see who might soon be on the pitch with you.

🖤 Benefits

We want you to love joining us - and still love being part of the team a long time from now. There's more behind every benefit. Just click the little triangle to find out.

👇 Your path to our team

Here's how we get to know each other.